Create your brand identity, then bring it to life.

BrandMotion Lab helps you design your logo, then create your assets: posts, flyers, mockups, animations and videos.

6 free conceptsReal professional SVG logosReady for web and print
Secure paymentProfessional vector filesNo subscription for the Logo Pack
JUST NEED A LOGO?

Logo Pack

One-off payment — no subscription · VAT not applicable

Build your brand identity without a subscription.

  • Up to 50 different logo concepts
  • Steer the results to your taste
  • Select your favourite concept
  • Receive 3 professional final proposals in SVG
  • Choose your final logo
  • Receive your final pack: SVG, PDF, PNG and monochrome versions
  • One brand and one creation session
  • No subscription
  • No extra token cost

Free concepts already generated in this creation count towards the total limit of 50 concepts.

Start free: see your first 6 concepts without a card.

How your creation unfolds

  1. 50

    Up to 50 concepts

    Explore and steer to your taste

  2. 1

    Your favourite concept

    You pick just one

  3. 3

    3 final SVG proposals

    Created from that concept

  4. 1

    Your final logo

    You choose among the 3

  5. ★

    Final pack

    SVG, PDF, PNG and monochrome

👤 One brand · one creation session

Creating regularly, or for several clients?

BrandMotion Lab subscriptions include tokens refilled every month for your logos, assets, animations and videos.

MonthlyYearlyComing soon

Free

To discover BrandMotion Lab

0€/month
Free tokens (one-time)10
  • 10 free tokens for the generator, on top of the 6 free concepts
  • Essential styles
  • PNG download
  • Community support

6 free logo concepts in total per account

2 sets of 3 concepts, with a watermarked preview, no card required. No professional SVG deliverable and no final pack. You can then move to the Logo Pack while keeping the concepts you have already created.

Solo

For independent creatives

39€/month
Tokens / month350
  • 350 tokens/month
  • All creative styles
  • Brand Kit, AI templates & creative tools included
  • All 6 export formats (acquired logos)
  • Email support
  • Unlimited history
⭐ Recommended

Creator

For ambitious creatives

79€/month
Tokens / month850
  • 850 tokens/month
  • All styles + custom prompts
  • All 6 export formats (acquired logos)
  • Priority support
  • Ideal for producing more

Studio

For teams and studios

159€/month
Tokens / month1,800
  • 1,800 tokens/month
  • Everything in Creator +
  • Built for high volumes
  • Advanced support

Agency

For agencies and high volumes

299€/month
Tokens / month3,500
  • 3,500 tokens/month
  • Everything in Studio +
  • Multi-brand management
  • Developer API (keys + quota)
  • Dedicated support

Compare every benefit

BrandMotion Lab covers the whole creative chain — every token spent maps to one precise action

Feature
Free
Solo
CreatorRecommended
Studio
Agency
⚡ Power
Tokens / month
10, one-time
350
850
1 800
3 500
Creation history
🎨 AI generation & design
Logo generation5 tokens
2, one-time
Logo variations2 tokens/var
AI redesign — Basic6 tokens
AI redesign — Advanced 5-in-130 tokens
Logo concepts (exploration)5 tokens/concept
Vectorised Pro logo (premium SVG)20 tokens
Pro logo creation (up to 50 concepts → 3 SVG proposals → 1 final logo)€49.99 pack or tokens
6 free concepts (watermarked)
Final deliverables without watermark
Online logo editor

Action costs in tokens

Token costs apply to eligible subscriptions. The Logo Pack includes its full delivery with no extra token charge.

🏷️ Logo & brand identity

🎨Logo generation
5tokens

4 MP high definition, multiple formats

🎯Logo concept
5tokens

Creative exploration, per successful concept

🔀Logo variation
2tokens

Per variation, style preserved

✏️Basic AI redesign
6tokens

1 method: modernise, simplify…

🚀5-in-1 AI redesign
30tokens

All methods at once

💎Vectorised Pro logo
20tokens

Premium SVG, agency quality

🏷️Full brand kit
15tokens

Colours, typography, PDF guidelines, ZIP

🌐URL extraction
3tokens

Logo + website style analysis

🏆Full pro delivery (3 SVG proposals → final logo)
300tokens

Subscribers · concepts and refinements charged separately (5 tokens/concept).

🔓Acquiring a generator logo
100tokens

Subscribers · pro pack without watermark: SVG, PDF, EPS, HD PNG, JPG, ICO

📱 Social media & assets

📐On-brand template
25tokens

Instagram, Story, flyer, banner…

🖼️ Images & retouching

✂️Background removal
1tokens

3 AI models specialised in logos

🔷SVG vectorisation
1tokens

Print-ready, SSIM 0.98+

📦Product mockup
0tokens

6 mockup templates (card, T-shirt…)

🖌️AI retouching
2-3tokens

Cut-out, object, background, editing

✨Pro studio upscale
Variabletokens

Depends on output dimensions

🎬 Video & animation

🎬Logo animation
8tokens

GIF + MP4 + Lottie JSON

🎵AI brand jingle
8tokens

3 branded musical variants

🎥Brand video
from 5tokens

Animation, reel, ads — per second

For a subscriber, a finished identity = the concepts (5 tokens each) + the full professional delivery (300 tokens).

Logo Pack or subscription?

Logo Pack

  • One brand identity
  • Up to 50 concepts
  • Pick a favourite concept
  • 3 final SVG proposals
  • Choice of the final logo
  • Final pack in SVG, PDF and PNG
  • One-off payment of €49.99
  • No subscription
  • No automatic access to Solo+ tools
  • No token top-ups

Subscription

  • For creating regularly
  • For several projects or clients
  • Concepts charged in tokens
  • 5 tokens per successful concept
  • 300 tokens for the full professional delivery
  • Tool access depending on the plan
  • Monthly credits
  • Top-ups available under the existing eligibility rules
💡

AI quality assessment — 0-100 score for SVG proposals

Vector proposals are assessed on visual and technical criteria to help you choose. This score is a selection aid, not a guarantee of uniqueness, quality or legal availability for trademark registration.

Frequently asked questions

What is the difference between the Logo Pack and a subscription?⌄

The Logo Pack is a one-off payment of €49.99 to create the identity of a single brand, with no subscription and no tokens to manage. The subscription is for people who create regularly, for several projects or clients: it provides tokens renewed every month and tool access depending on the plan.

How do the 50 concepts in the Pack work?⌄

You can generate up to 50 different logo concepts and steer each new generation to your taste, within a single creation session for a single brand.

Do the 6 free concepts count towards the 50?⌄

Yes. Free concepts already generated in this creation count towards the total limit of 50 — they are not extra concepts.

What happens after I pick my favourite concept?⌄

From the single concept you select, BrandMotion Lab creates 3 professional final proposals in SVG.

How are the 3 final proposals created?⌄

They are generated as professional SVG vector versions from your favourite concept. You then choose your final logo among those 3 proposals.

Which formats are included in the final pack?⌄

From your final logo you receive the final pack: main logo in SVG and PDF, PNG up to 4,096 px on a transparent or white background, monochrome versions, a one-page brand guide PDF — plus a favicon and app icons when your logo contains a detectable icon.

Can I use my logo commercially?⌄

Yes. The final deliverables may be used commercially for your brand.

Does the Pack grant access to the subscription tools?⌄

No. The Logo Pack covers the creation of one brand identity. It does not automatically grant access to the subscription tools (Solo and above) or to token top-ups.

How do tokens work?⌄

Tokens power the actions of eligible subscriptions: for example 5 tokens per successful concept and 300 tokens for the full professional delivery. The Logo Pack includes its delivery with no extra token charge.

Can I cancel my subscription?⌄

Yes, you can cancel at any time from your dashboard. Your access continues until the end of the current period.

What happens to my tokens at the end of the month?⌄

The monthly tokens of your subscription are renewed at each billing cycle. Top-ups bought in addition are kept across renewals.

Can I buy top-ups?⌄

Token top-ups are available alongside an active subscription, subject to your account's eligibility rules.